Living Proof.Living Proof. No Frizz Shampoo

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Nothing ruins a good hair day faster than a bad case of SFO: Sudden Frizz Onset. Unlike most anti-frizz productswhich can weigh down hair with silicones and oilsthis award-winning shampoo battles the leading causes of frizz in a totally new way. The brands patented molecule, OFPMA, creates a weightless shield around strands, blocking humidity and smoothing the hair shaft to reduce friction during styling. The sulfate-free cleanser also repels dirt and oilso you can go longer between washes.