SmashboxSmashbox Be Legendary Cream Lipstick - Straight Up (terracotta)

BUY at ULTA Beauty

Be Legendary Lipsticks blend of intense pigments and luxurious emollients saturates lips with brilliant color that stays put and feels feather-light. They shade-test every hue in Smashbox Studios L.A. to ensure that the color stays true in photographs and stays put from call time to the last cover shot. Only at ULTA! Makeup artists in Smashbox's L.A. studio were constantly blending colors to achieve lipstick nirvana. They got inspired and went BIG, expanding their Be Legendary lipstick collection to include 120 jaw-dropping, heart-stopping shades. Don't panic; the adherence-power formula still glides on easily and stays gorgeous all day. Your favorite shades are all here, too. There are just more of them to love! They call it 120 shades of yay.