Urban DecayUrban Decay Wild Lash Plant-powered Volumizing Mascara

BUY at ULTA Beauty

Wild Lash Plant-Powered Volumizing Mascara - Treat your lashes to Urban Decay's Wild Lash Plant-Powered Volumizing Mascara. A vegan, 99% naturally derived formula packed with lash-loving ingredients that deliver volume and incredible lift. Benefits A plant-powered vegan mascara formula that delivers buildable volume and lift for up to 16 hours of long-lasting wear. The quick-drying, 99% naturally derived makeup formula is smudge, transfer and flake resistant, providing long-lasting wear that feels soft and lightweight on your lashes. Plus, it won't clump or glob and can be removed gently and easily. Get ready to go wild for Wild Lash! Brush Benefits: The bio-based fibers are made from castor beans. The bio-based, leaf-shaped brush lifts, fans, and volumizes every lash from root to tip, delivering 10.7x more volume, 64% more lift, and 40% more curl. Wildly clean products with radical payoff and long-lasting staying power. Formulated with only vegan* ingredients and without parabens, BHT, mineral oils, petrolatum, and more. Key Ingredients Plant-powered ingredients deliver fluffy volume and lift without all the bad stuff. Cassava starch for up to 16 hours of long-lasting wear. Colza flower oil & sunflower seed oil for volume & texture. Avocado oil & coconut oil for healthier looking lashes. Minerals Grains Formulated Without Wildly Clean means no use of: Cyclic Silicones (D4, D5, D6) Sodium Lauryl Sulfate (SLS), Sodium Laureth Sulfate (SLES), Triethanolamine (TEA) Zinc Oxide, Formaldehydes, PFAS Compounds, Retinyl Palmate, Triclosan *No Animal Derived Ingredients - Wild Lash Plant-Powered Volumizing Mascara